Local businesses, tourism operators and organisations are invited to be part of something bigger in 2025 by joining Tourism Snowy Mountains (TSM) as a member or sponsor. Align with a trusted regional brand, boost your visibility and help shape a sustainable future for tourism in the Snowy Mountains.
As the official destination marketing body for the Snowy Mountains, TSM leads initiatives to grow year-round visitation, support local businesses and champion the Snowy Mountains as Australia’s most iconic nature-based adventure destination.
With over 2.5 million annual visitors, $1.1 billion in tourism spend and over 2,000 jobs supported by tourism, the Snowy Mountains region thrives when we work together. If you’re ready to amplify your impact and reach highly engaged audiences, we offer two primary ways to get involved: Membership and Sponsorship.
Membership: Support, Connect, Grow
TSM Membership gives your business year-round access to marketing support, promotional opportunities, networking events and more. Choose from three membership tiers (starting from $500) and enjoy exclusive benefits that help elevate your businesses presence and reach.
Member benefits include:
Featured business listings on snowymountains.com.au
Access to digital campaigns, PR opportunities and TSM’s image library
Invitations to industry networking events and workshops
Premium content opportunities on TSM’s high-performing social platforms
Tailored media exposure, including editorial features and social media highlights
Access to TSM’s strategic calendar of marketing activity, including the flagship "It’s an Altitude Thing" campaign and seasonal promotions.
Whether you're a small operator or a big player, we’ve got a membership to suit your goals.
Sponsorship: Align Your Brand with Adventure and Impact
Sponsorship with TSM is more than just visibility – it’s a partnership that amplifies your brand alongside a trusted, nationally recognised destination. With over 2.5 million visitors to the region each year and a digital reach that includes 77,000+ monthly website browsers, 46,000 Facebook followers, and 25,000 Instagram followers, your message will connect with the people who matter most.
Sponsor benefits include:
Logo placement on the TSM website, newsletters and staff email signatures
Branding at TSM’s annual industry development event
A dedicated media release announcing your sponsorship
Metrics and success stories to highlight your impact
Direct connection to the region’s businesses and tourism leaders
Each sponsorship is tailored to suit your brand and available by enquiry.
Ready to join us? Be part of the region’s thriving visitor economy today, email: [email protected]