Tourism Snowy Mountains Announces Sponsorship by Red Energy and Launches New Sponsorship Program

Tourism Snowy Mountains (TSM) is delighted to announce Red Energy, one of Australia’s leading energy retailers, as its new sponsor. This partnership will significantly enhance TSM’s efforts to promote the Snowy Mountains as a premier year-round destination for nature enthusiasts and adventure seekers. It will also support TSM’s efforts to aid tourism businesses in the area.

Red Energy, known for its commitment to sustainability and exceptional customer service, aligns perfectly with TSM’s vision of fostering sustainable tourism and enriching visitor experiences in the Snowy Mountains region.

“We are thrilled to have Red Energy as our sponsor,” said Christie Hampton, Marketing and Communications Manager of Tourism Snowy Mountains. “Their commitment to sustainability and community support is a perfect match for our goals. This partnership will enable us to further showcase the incredible experiences that the Snowy Mountains have to offer and increase our ability to promote our region as a must-visit destination at any time of year.”

Red Energy shares this enthusiasm, with Neil Thew, Regional Business Development Manager, stating, “We are excited to partner with Tourism Snowy Mountains. This sponsorship aligns with our values, and we look forward to working together to enhance the tourism experience in this beautiful region.”

In addition to this exciting partnership, Tourism Snowy Mountains is actively seeking businesses to work with as part of its new Sponsorship Program. This program provides businesses and brands with the opportunity to partner with a premier tourist destination, renowned for its natural beauty and reputation as an outdoor adventurer’s paradise.

Benefits for Sponsors

Brand Visibility: Businesses have the opportunity to connect with a diverse and exciting audience of active, adventurous and affluent travellers.

Positive Alignment: Aligning with the Snowy Mountains brand associates your business with one of Australia’s most beloved regions, known for its natural beauty, adventurous spirit and unique heritage.

Exclusive Partnerships: Sponsors can enjoy exclusive partnership opportunities, including customised marketing campaigns across TSM’s owned media channels.

Community Support: TSM is a not-for-profit organisation that is dedicated to increasing the local visitor economy and assisting tourism business. The support of sponsors will ensure TSM’s viability into the future.

Tourism Snowy Mountains would like to extend its sincere thanks to Red Energy for its support and looks forward to working with more local businesses as the sponsorship program builds momentum.

For media inquiries, please contact:

Christie Hampton
Marketing and Communications Manager
Phone: 0404077669
Email: [email protected]

For sponsorship enquiries:

Sarah Brown
Partnerships and Sponsorships Specialist
Phone: 0424451102
Email: [email protected]

About Tourism Snowy Mountains: Tourism Snowy Mountains is the peak body for destination marketing and tourism business development in the Snowy Mountains region. It aims to promote year-round visitation and enhance the tourism industry by leveraging the collective expertise of its board members and stakeholders.

About Red Energy:

Red Energy is a 100% Australian-owned and operated energy retailer, known for its award-winning customer service and commitment to sustainable practices. As a subsidiary of Snowy Hydro Limited, Red Energy provides electricity and gas to homes and businesses across Australia.

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